MARKETING, ADVERTISING, PR

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It is a specialized course for either marketing and advertising sector workers or those who are interested in this field. It may also be useful for small companies and start-ups who do not have advertising and marketing departments, but want to learn how to run their business more efficiently, increase sales volume, and create a new image contributing to selling their products.

Our marketing and advertising English course will allow you to develop your professional skills independently, study market innovations from primary sources, and read professional literature in the original language. MARKETING, ADVERTISING, AND PR ENGLISH COURSE TOPICS:

  • Identification and processing of market queries;
  • Market segmentation and working with target audiences;
  • Product and brand promotion;
  • Pricing strategy;
  • Advertising;
  • Media activities;
  • Public relations;
  • E-commerce;
  • Global market management.

You will learn how to:

  • Conduct business and interpersonal communication in English freely;
  • Maintain business correspondence in the field of marketing and advertising, correspondence, and preparation of reports;
  • Prepare and submit advertising information;
  • Prepare and make speeches, presentations, and public appearances;
  • Hold press conferences.